Specialties
Online journalism, hyperlocal news, social media, content management and web design; working knowledge of HTML, CSS, PHP and WordPress CMS
Experience
The Silver Spring Penguin
Editor-in-Chief, 2007-2010
Created an independent, hyperlocal news website serving downtown Silver Spring, a pocket of urban development in suburban Montgomery County, Maryland
- Produced compelling content that led to improvements in pedestrian safety and opened discussions on the use of public space
- Boosted readership by nearly 40 percent in 2009 through social-media outreach, namely via Twitter and Facebook
- Fine tuned the website’s readability and ease of navigation using CSS and HTML
- Engaged readers in civil, constructive discourse
- Managed locally based freelance writers and illustrators
In the press
- Marc Fisher. “Raw Fisher [podcast].” (December 16, 2008) From the WashingtonPost.com website.
- Robyn Lee. “Grilled: Jennifer Deseo of The Silver Spring Penguin.” (November 20, 2009) From the SeriousEats.com website.
Freelance medical editor
2000-2006
Ensured that pharmaceutical advertisements conformed with the American Medical Association style manual and federal requirements
- Prepared copy and reference materials related to the domestic launch of Levitra (vardenafil HCl) for regulatory review
- Polished patient-education content for the Spiriva (tiotropium bromide) website
- Collaborated with ad agency team members to refine a campaign for Cipro (ciprofloxacin)
Advanstar Communications
Managing Editor, 1998-2000
Supervised the daily workflow for “Modern Medicine,” a monthly print publication serving primary care physicians
- Nurtured copy and art through the editorial process, from manuscript to printed piece
- Coordinated with offsite staff and freelance contributors to maintain the magazine’s production schedule
Sudler & Hennessey/IntraMed
Proofreader/Editor, 1996-1998
Supported the bustling editorial departments of a well-established pharmaceutical advertising agency and its medical education unit
- Assembled presentation materials for the Research Rounds conference on the treatment and management of infectious diseases
- Trained newly hired proofreaders in editorial style and agency procedures
Other experience
US Food and Drug Administration
Microbiologist, 1994-1996
Analyzed food samples for possible bacterial pathogens at the organization’s Northeast Regional Laboratory
NYU Hospital for Joint Diseases
Clinical Laboratory Technologist, 1992-1994
Tested patient samples for indicators of autoimmune disease and Lyme disease
Education
Wagner College
Bachelor of science, May 1992
Majored in bacteriology and public health
References
Available upon request